Where Strategy Meets Creativity
I help businesses, brands, and creators grow blending sharp strategy, creative innovation, and global perspective into real-world results.
These are the skills, experiences, and highlights that shape the work I do, and the growth I help build.
Core Skills
What I Bring to Every Project
E-Commerce Strategy
Building, launching, and scaling Shopify stores, Amazon brands, and marketplace presences. Shopify, Etsy, Amazon, Printify
Brand Development & Storytelling
Crafting emotional, authentic brand identities that resonate globally. voice, visuals, positioning.
Digital Marketing & SEO
Growth-driven marketing plans, SEO optimization for major platforms like Amazon, Target, Walmart, and DTC brands. Meta, TikTok, YouTube, Google Ads.
AI Integration & Business Automation
Using AI tools to streamline workflows, Create automations, enhance marketing, and unlock smarter creative production. AI tools for business & creativity. Content systems & automation. ChatGPT, Midjourney, Firefly, ElevenLabs.
Content Strategy & Creative Direction
Designing content ecosystems that drive engagement, loyalty, and growth. Notion AI, Zapier, Make
Visual Design
Creating websites and platforms to showcase ideas. – Visual design (Canva, Illustrator, Photoshop, Website creation (Wix, Framer, WordPress).
Global Perspective & Cultural Adaptability
Building brands that move across borders — blending creativity, discipline, and cross-cultural insights.
Business Highlights
Real-World Experience, Real-World Results
Hasbro
Developed SEO strategy and marketplace growth plans across Amazon, Target, Walmart. Optimized digital shelf presence, keyword rankings, and brand visibility.
Luna Cabana
Founded an outdoor lifestyle brand blending sustainability, coastal design, and vibrant living. Launched on Shopify and Etsy, integrating POD operations through Printify.
Medexell
Built full e-commerce store for a medical equipment company. Managed direct-to-consumer sales in the U.S., closed major university contracts (including UCLA), and expanded product distribution to El Salvador and Colombia.
Biocleaner
Led marketing initiatives for an environmental engineering company specializing in wastewater treatment equipment. Developed content strategies to raise brand visibility.
AM Home Improvements
Designed and launched a professional website for a home improvement company, establishing brand presence and lead generation online.
AI-driven marketing workflows
Created and implemented AI-driven marketing workflows, helping businesses streamline creative production and customer engagement.
Storytelling frameworks
Designed brand storytelling frameworks that have reached audiences across North America, Europe, and Latin America.
SEO Strategies
Deep understanding of multi-market SEO strategies, customer behavior analysis, and brand voice development.
Tools & Platforms
Building with the Best Tools in the Business
E-Commerce Platforms
Shopify, Click Funnels Amazon Seller Central, Etsy, Wix, Printify, Word Press
SEO & Keyword Research
SEMrush, Profitero, Flywheel, Screaming Frog SEO Spider
Creative Design
Canva, Adobe Illustrator, Adobe Photoshop
Business Operations
Microsoft Office Suite (Excel, PowerPoint, Word), Google Office Suite, Mac OS
AI Tools
ChatGPT, Midjourney, Adobe Firefly, ElevenLabs, Notion AI, Runway, Descript, Gamma, Tome, HeyGen, CoPilot, Claude, Jasper AI, Blaze AI, Perplexity
Digital Marketing & Ads
Google Analytics, Google Ads, TikTok Ads, Meta (Facebook/Instagram) Ads, YouTube Ads
Automation
Zapier, Make
Strategic Edge
Why I See Growth Differently
The future belongs to brands that think bigger, move faster, and connect deeper.
My experience living globally, building businesses across cultures, embracing creative mastery, and integrating AI innovation gives me a different lens:
I see possibilities where others see obstacles.
I build brands that move with the world, not against it.
I create systems that free businesses to grow smarter and live bigger.
In a world of change, I help brands — and people — move forward.
Lets Build Something Bigger
Let’s build something bigger together, and let’s connect.
